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Welcome to our business blog. Learn industry secrets, based on what the “big brands” do. Over the past decade, we’ve learned some strategic brand building techniques. Now we share it all with you! Be sure to subscribe for updates and special offers.

Learn from Nike and their For Once campaign

Nike’s “For Once, Don’t Do It” campaign brings worldwide appreciation for the big brand voicing the feeling on everyone’s mind. So many people come from mixed race backgrounds, it’s hard to sit back and do nothing, say nothing, so a massive ‘well done’ to Nike, for...

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